For the cover of 2 Chainz?s major label debut, the ubiquitous rapper turned to Kanye West.
The art, a simple portrait of two gold chains, was shot by photographer Fabien Montique for DONDA ? the design house West announced in a lengthy Twitter monologue about his experiences in the fashion industry in January. The company is named after his late mother, Donda West.
?Kanye and I share a similar vision and think along the same lines creatively. So, when it came time to develop the imagery for my project, I trusted him and his team at DONDA to get the job done and communicate my sentiments,? 2 Chainz told Billboard.com. ?They were the first people I thought of. Their team is unprecedented. Expect next level imagery, sonics and stage performance. This is curated art. The Louvre of rap.?
West and 2 Chainz have been closely aligned in recent months, with West tweeting ?2 Chainz is charging 100k for a verse now cause he?s G.O.O.D!!!!!!? in May and appearing at a 2 Chainz?s SXSW set in March.
2 Chainz?s ?Based on a T.R.U. Story? is due Aug. 14 on Def Jam Records, a week after West?s upcoming G.O.O.D. Music collection, ?Cruel Summer.?
Source : BILLBOARD