Days Of Y’ello Care

MTN Ghana has officially ended its staff volunteering programme dubbed “21 Days of Y’ello Care.”

The MTN’s 21 Days of Y’ello Care is an annual staff volunteering program that runs across MTN Group from 1st to the 21st of June.

It was instituted 12 years ago and has grown to become one of the key and exciting activities on the MTN calendar.

The program gives MTN staff an opportunity to volunteer their service by working in the communities across all the Regions in the country to make lives better through various projects and program they run each year.

Speaking at the closing ceremony, of the 2019 edition of 21 Days of Y’ello Care Challenge,the Chief Executive Officer of MTN Ghana Mr Selorm Adadevoh, hinted that the programme had 92 per cent of staff participation as compared 66 per cent attained in 2018, which was a good step.

This he said, said at the end of the 21 days of staff commitment to impact on the youth, 330 unemployed young people were trained in make-up artistry, wig-making, beads making and online digital marketing. While 150 youth were trained in programming, web design and entrepreneurship.

According to him, MTN volunteers also supported the construction of a 20 bed capacity hostel for trainees at the VAG Sevico Center at Pantang.

In addition, MTNers also provided training in Financial Management, Social Media and Customer Relations for selected beneficiaries.

MTN Volunteers also visited various correctional centres. In Accra, staff visited the Borstal institute to motivate young inmates.

This he said, under the Global Y’ello Care Day initiative over a thousand youth were educated on the negative impact of drug abuse at Tema Manhean, Cape Coast and Takoradi.

“I can gladly say that, at the end of this year 21 Days of Y’ello Care, MTNers and our partners touched over two thousand (2,000) lives across Ghana,” he disclosed.

“We did not achieve all these alone. We did it with the support of our partners and I would therefore like to express our profound appreciation to all our Y’ello Care partners, particularly the National Youth Authority, Narcotics Control Board, Ghana Pharmacy Council, Icode Gh, ECrime Bureau,” he said.

Mr Selorm Adadevoh, also commended the staff and project planning committee for their commitment to ensure the successful competition of the programme.

“We encourage you to assume ownership of the projects; for those who learnt various skills, we urge you to continue to enhance your skills to be the best in your chosen vocations,” he said.

The 2019 edition of 21 Days of Y’ello Care Challenge was themed: “Creating a Brighter Future for Our Youth.”

Source: Isaac Kofi Dzokpo/

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