BCRITC To Promote Tourism In Central Region

Ghana Tourism Authority
Ghana Tourism Authority

Source: James Kweku Baako, Cape Coast

To help identify and address challenges facing the tourism sector in the country, the Tourism Act 817; 2011 compels the Ghana Tourism Authority to put in favourable measures that can promote sustainable development of the tourism sector both locally and internationally.

In light of this, the Central Regional Director of the Ghana Tourism Authority, Charles Kwaku Buabin, and the Central Regional Integrated Tourism Committee (CRITC) have held a maiden meeting to deliberate on addressing those challenges.

Bcritc To Promote Tourism In Central Region
Bcritc To Promote Tourism In Central Region

Addressing the membership made up of the Central Regional Coordinating Council, Car Rental Association, Ghana Hotel Association, Ghana Tour Guide Association, Ghana Museums, and Monument Board, and the like, the Deputy Central Regional Director of the Ghana Tourism Authority, Emmanuel Lawel, noted it is long overdue for such a committee to be formed in the region.

The reason, according to him, stems from the fact that the region that is tagged as the heartbeat of Tourism in the country is gradually losing its glory to other regions. He cited an instance of the Kakum National Park which was in the 1990s to 2000s one of the five best tourist sites in the country was outshined in 2022 by the Aburi Botanical Gardens.

Mr. Lawel pleaded for findings into tourist sites that will extend the period that domestic and international tourists spend in the country.

The Central Regional Director of the Ghana Tourism Authority, Charles Kwaku Buabin, in his address, noted that the COVID-19 pandemic resulted in the decline of 355 thousand tourists to tourist destinations in the country. In 2021, the nation recorded a rise of 623 thousand 523 visitors. This number, he noted rose again to 914 thousand 902 in 2021. The continual rise of international tourists to attractions in the country, according to Mr. Buabin, gives the hope of more tourists visiting attractions in the country. Mr. Buabin, though he identified poor lightning systems, road networks, unhygienic beaches, and the like as some challenges bedeviling the tourism industry in the region, expressed the hope that if the Tourism Integrated Committee does its work as expected, it would be able to promote the needed Tourism propensity to the Central Region.

Some participants at the meeting mentioned the creation of numerous speed ramps on the Accra -Takoradi highway as an impediment to people visiting tourists to sites in the region. They pledged to do their best to bring the region back to its former status as the best-preferred tourist destination in the region.

Bcritc To Promote Tourism In Central Region
Bcritc To Promote Tourism In Central Region

Other participants listed attractions like monumental shrines and untapped monuments and sites as what they thought would improve visits to tourist sites in the region.

The committee also called for the involvement of tourism students at the University of Cape Coast and the Cape Coast Technical University in addressing challenges facing the tourism industry in the region.

They also expressed their desire for the Central Regional Development Commission to be engaged in such findings on ways to promote tourism propensity to the region.

A few other committee members used the occasion to plead with the Ministry of Tourism, Culture, and Creative Arts to decentralize the allocation of the one percent levy to the regional level. This move, they noted, will ensure that all regions in the country benefit from the Tourism levy.

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