Chinese firm seeking larger footprint in Kenya’s water market


China’s Romer Environmental Protection Company, which is a market leader in sea water desalination and borehole water purification intends to enlarge its footprint in the Kenyan market, executives said on Thursday.

Qiu Fan, the company’s Sales Director said in Nairobi the decision to venture into Kenya’s water market was informed by the country’s stable macro-economic environment, friendly policies and higher purchasing power among citizens.

“Our research has shown that demand for water purification technologies in Kenya has gone up as the country grapples water-borne diseases. Our technologies will help improve access to safe drinking water in the country,” said Qiu.

He spoke to Xinhua on the sidelines of the ongoing China-Africa Industrial Capacity Cooperation Expo where more than 50 Chinese companies are showcasing their products and services to local clients.

Qiu said that Romer Environment Protection Company Limited is scouting for a local partner to expand its presence in Kenya’s nascent market for water treatment technologies.

“We intend to establish a factory here in Kenya in the near future and so far, we have received a positive feedback from local clients who include large companies and mid-sized retailers,” Qiu told Xinhua.

He revealed that the Shenzhen based water desalination and treatment company that started operations in 2009 has so far spread tentacles to four African countries – Nigeria, Ghana, South Africa and Kenya.

Romer Environmental Protection Company Limited participated in the October Nairobi International Trade Fair and its products were recognized by local users. “We believe Kenyans are ready to use our technologies to purify water and contain the cholera epidemic that has escalated this year,” said Qiu.

The company’s state of the art equipments have in-built reverse osmosis and ultra-violet water treatment technologies that have gained traction globally due to their low carbon footprint.

According to Qiu, a small-sized desalination equipment that can purify 1,000 liters of sea water per day costs 6,000 U.S. dollars.

“We also have a small borehole water purifier that can also be solar powered and retails at 2,000-3,000 dollars. This equipment can purify up to 3,000 litres of water,” Qiu told Xinhua.

He revealed that his company intends to use Kenya as a launching pad for regional operations.

Kenya’s market for water treatment technologies is rapidly expanding thanks to health consciousness among educated urban middle classes.

Julia Akinyi, the Romer Environmental Protection Company Limited sales representative in Kenya said demand for water purification gadgets has soared in the light of water-borne disease crisis witnessed in the country lately.

“So many people have been placing orders for the water purifiers during the ongoing expo.It is a testimony that Kenya is becoming a formidable market for imported water treatment technologies,” Akinyi said. Enditem

Source: Xinhua/

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