Ghana Industrial Holdings Company (GIHOC), distilleries and manufacturers of Castle Bridge Gin, Mandingo Bitters, Herb Afrik, and other quality alcoholic and non-alcoholic beverages on Friday presented the first draw of the ?chill and win? promotion in Accra.
The first Chill and Win promotional campaign is a 90 days nationwide campaign, dubbed, ??GIHOC Chill and Win Promotion?? which seeks to recognize, reward, and encourage the company?s loyal customers whose participation and patronage has brought the company to the level it is now.
Mr Edward Amoo-Acquah, Technical Manager of GIHOC Company Limited, addressing the media said, the winners of the chill and win promo are determined by the number of times a consumer or customer (18+) buys , scratches and texts to its short code.
??To win the promo is not based on probability, chance, luck, uncertainty or destiny. You should just buy, scratch and text as many as possible and more than anybody else and that fellow will surely hit the jackpot??, he said.
He added that GIHOC distilleries are not in existence by chance, but for its quality.
Mr Acquah noted that the company has been able to whither the storm, stood the test of time in thick and thin by virtue of their perfection over the years in the art of distillation, refining, blending and packaging of their brand portfolio using natural ingredients, adding, ??GIHOC concentrates meeting the best industry standards and not ordinary additives and colour??.
The GIHOC Technical Manager therefore appealed to their loyal customers, both old and new as well as potential customers to buy and experience quality products by GIHOC in order to enable them win attractive and elegant prizes.
For the first monthly draw, the 1st prize is a cash of GHC12,00 which is to assist the person to Brazil, while the 2nd to 5th winners takes home 40 inch Samsung series 5 LED TV each, and the ultimate prize is brand new Hyundai Elantra.
The key brands involved in the promo are: Castle Bridge Dry Gin, Madingo Gin Bitters and Herb Afrik Gin Bitters.
GIHOC Distilleries Company Limited was the first modern distillery to be established in West Africa and it?s presently the only distillery in Ghana. GNA