Kenya plans to diversify its portfolio of products exported to the Gulf region in order to boost revenues, an official said on Sunday.
Wilfred Marube, CEO, Kenya Export Promotion and Branding Agency (KEPROBA) said at a briefing in Nairobi that the gulf region already consumes black tea, cut flowers, mangos, beans, avocados, coffee, vegetables and pineapples from Kenya.
“Other Kenyan products with high potential growth in the Gulf market include edible nuts, chewing gum, clothing, soap, medicaments,” Marube said during a flag off ceremony for the first batch of Kenyan merchandise that will be exhibited at the Expo 2020 Dubai which runs from October to March 2022.
The Gulf Cooperation Council (GCC) market comprises Kuwait, Oman, Qatar, Bahrain, Saudi Arabia and the United Arab Emirates.
Government data indicates that the East African nation export goods worth an estimated 60 billion shillings (about 555 million U.S. dollars) annually to the Gulf region.
Marube said that close proximity between Kenya and the Gulf region provides a conducive environment for business, technological development and innovation, cultural exchange, tourism and trade. Enditem