Ms Esther Cobbah Wins CSR Chief Executive Officer Of The Year

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Ms Esther Cobbah, the Chief Executive Officer of Stratcomm Africa, was adjudged the 2017 Corporate Social Responsibility (CSR) CEO of the year at the Seventh Ghana CSR Excellence Awards organized by the Centre for CSR, West Africa.

Stratcomm AfricaA statement issued by Stratcomm Africa and copied to the Ghana News Agency said Ms Cobbah was recognised among others, for her personal involvement in all CSR related activities undertaken by Stratcomm Africa, thereby ensuring that CSR activities receive support at the highest level at the organisation.

Receiving the award, Ms Cobbah stressed the need for individuals and corporate bodies to use their God given talents to positively impact on society.

“God gives us talents and if we use them to impact society, we fulfill the purpose of our existence and create value for all.”

Her advise to businesses: “Businesses that invest in our communities, reap amazing returns by generating mutual understanding for strong relationships for better business and also enrich societies to be better able to patronize products and services.”

She said for Stratcomm Africa, employing communication as a tool for social development is key.

Thus, Stratcomm Africa employs communication for undertaking CSR activities that in the end facilitates national development goals and also contribute to the realization of UN Sustainable Development Goals.

She said: “Some of the Corporate Social Responsibility programs undertaken by Stratcomm Africa are, the Ghana Garden and flower Movement with its flagship event, the Ghana Garden and Flower Show, Read IT, Write It, Say It Better, a literacy program for children in public schools, Community Information Centers and Share, a Women’s empowerment program.

“Through the annual Ghana Garden and Flower show for example, Stratcomm Africa is contributing significantly to facilitating Ghana’s realisation of the SDGs, summed up in the five Ps of people, prosperity, peace, partnership and planet,” she added.

Mr Kojo Williams, the lead project Manager of the Centre for CSR West Africa, said the awards initiative was modeled after the European CSR Awards scheme with a multi-stakeholder jury drawn from academia, media, civil society, business associations and regulatory agencies.

Mrs Afua Asabea Asare, the Special Assistant to the Minister of Business Development, who represented the Minister, Mr Mohammed Awal expressed the Ministry’s support for the initiative.

She said the Ministry for Business Development is keenly supporting public private initiatives to propel growth and entrepreneurship and urged organisations to adopt international best practices and adhere to ethical and legal requirements so as to carry out their businesses in a responsible manner.

Strategic Communications Africa Ltd (Stratcomm Africa) is a specialized total communication, reputation management and research agency dedicated to using communication as a means of enhancing performance in various contexts.

Stratcomm Africa specializes in evolving and implementing systematic and comprehensive communication strategies for individuals, organizations, public and private, in both national and international settings.

Esther Cobbah has won numerous local and international awards over the years and also led Stratcomm Africa to win several awards in Ghana and abroad, including the PR News Platinum and Elite Agency Award for CSR campaign of the year in New York USA as well as being listed among Ghana‘s Club 100 group of companies for the last two years.

The Centre for CSR, West Africa organizes the CSR Excellence Awards. The awards is modeled after the European CSR Excellence Awards and is presided by a multi-stakeholder jury with reputable representatives drawn from the academia, business associations, regulatory agencies, civil society organisations and the media.

The Ghana CSR Excellence Awards evolved from the Ghana CSR Diary and Awards and was launched in 2011 by then Minister for Trade and Industry, Madam Hannah Tetteh and the former President for the Association of Ghana Industry, AGI, Nana Owusu-Afari.
GNA/newsghana.com.gh

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