MTN dashes cars & iPhones in ‘Taking Over” promotion

MTN ‘Taking Over Promo

MTN, the leading provider of telecommunications services in Africa and the Middle East has set another ground –breaking record by awarding four(4) brand new Hyundai vehicles to the first set of winners in the “MTN 4G Taking Over” promotion.

In all, about 35 customers received various prizes in the promotion, five customers received GH¢5,000.00 each and five others also received GH¢2,000.00 each while six customers took GH¢1,000.00 each.

At a short colourful event in Accra, two customers also won brand new iPhone 8 each, two customers also won Samsung S8 each, and another 11 customers also took home 4G Y5 handsets.
Speaking at the event, the Senior Specialist at the Consumer Segment of MTN Mr. Maxwell Arthur, explained that the promotion was initiated to appreciate loyal MTN customers who use the 4G network.

“The MTN ‘4G Taking Over Promo’ is a five-month promotion which started in December 2017 and is expected to end in April 2018, where a lucky customer would be awarded with a 2 bed-room house at Devtraco, Tema,” he stated

Adding that, the winners were selected based on how often they use airtime to call, text, browse, as well as their constant MTN mobile money transactions.
This he said, at the end of every month they give out 169 tangible prizes to customers.

“For airtime alone we give about over 200,000 customers airtime based on the ranking so at the end of every month we rank from the first to the next 270,00 customers based on the highest, so the first 270,00 customers are always rewarded during this promotion,’’ he said

Explain that, the exercise was a usage-based promotion where customers accrue points based on all network usage.

“Whenever you spend a pesewa on voice, you get one point, whenever you spend a pesewa on data, you get two points, whenever you spend a pesewa on mobile money transactions based on the charge that MTN is going to charge you for commission, you get two points from that.

“So at the end of the month we do a ranking based on the highest point to the lowest point and the highest point earner of the month gets a car likewise the second, third and fourth positions.’’

He pointed out that, other high scoring customers are also rewarded with cash prizes of GH¢5000.00, GH¢2000.00, GH¢1000.00 and GH¢500.00 and other mobile gadgets such as IPhone 8, Samsung 8, 4G Huawei Y5 Handset.

The 4G Taking Over promo is a usage driven points -based system designed to reward All MTN PAYG as well as PM customers both existing and new ones who are MTN 4G /LTE users. For clarity purpose, 4G users are customers who use 4G SIMs in 4G compatible handsets. Once a customer satisfies these two conditions, such a customer will qualify for winner selection at the end of each promo month based on points accrued on brand usage.

By: Isaac Kofi Dzokpo/

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