According to the National Blood Service, Ghana has an estimated population-based blood requirement of 270, 000 units of blood but only 160,000 units of blood are collected, which leaves the country with a deficit of 40%.
It has been established that Blood transfusions help patients undergoing surgery and other medical complications that require blood.
Women experiencing complications during childbirth, newborns and premature babies need blood to live.
To maintain adequate blood supply, the World Health Organization estimates that 1 to 3 percent of the population need to become blood donors.
It is in this regard, MTN Ghana, the leading telecoms company in the country took a judicious step by initiating an annual blood donation drive dubbed: “Save-a-Life campaign.”
The project which is being done with the help of the Ghana Blood Service aimed at stocking blood banks across the country.
Speaking at this year’s Save a Life Campaign which was organized to climax Valentine’s Day, the Corporate Services Executive of MTN Ghana, Samuel Koranteng , hinted that since the inception of the project , they have raised about 9500 pints of blood and looking forward to recording 10, 000 pints milestone.
This he said, they are hopeful of collecting about 3,500 pints of blood in this year’s ‘Save a life’ blood donation exercise.
“From a little over a 100 of pints of blood that was recorded in the first exercise, we have achieved success.
Today we hope to collect pints from 19 bleeding centers set up across the 10 regions of Ghana.
“MTN has declared this year “the year of the customer”. A year we commit to delighting our customers at all touch points.
Through our Foundation, we have planned several health projects that will help improve health delivery for our customers.
As we collectively donate to save lives, we wish to assure mothers, children and babies who need any that MTN will always be there for them,” he added.
This year, the Save-a-Life campaign took place in under listed institutions which have been earmarked as bleeding centers:
Greater Accra – MTN House at Ridge near Vanguard Assurance and Graphic Road office
Ashanti – Opoku Ware School and St Louis SHS
Volta – Mawuli Sec School
Eastern – Koforidua Technical Institute
Central – Adisadel College, Cape Coast
Western – Tarkwa MTN Service Center, Fiaseman SHS Tarkwa, Market Circle Takoradi, Aseda House, Takoradi
Brong Ahafo – Sunyani Secondary School, Victoria Park Sunyani, Techiman Sec School, Mt Camel SHS, Techiman
Northern – Forecourt of Tamale Regional Library
Upper East – Bolga Girls SHS and Bolga Ramsey Park
Upper West – WA Ministries Park
The Foundation is appealing to members of the public to come out in their numbers to express their love on Valentine’s Day by donating a pint of blood to help save lives.
The target for this year is to collect 3,500 pints of blood from all bleeding centers.
The project has earned the Foundation/MTN some recognition, which include but not limited to the Highest Corporate Blood Donor-2013, second highest Corporate Blood Donor -2014, and one Highest Corporate Donor in 2015.