MTN Y’ello Care
MTN Y’ello Care

Ghana’s leading telecommunication giant, MTN has blissfully ended its annual employee volunteer program dubbed “21 Days of Y’ello Care.”

The 21 days of Y’ello Care campaign, is a 21-day long staff volunteerism programme in which employees across MTN’s operations across the world are encouraged to take time off to physically get involved in activities that will uplift the communities they operate in.

In drawing the curtains down on “21 Days of Y’ello Care” MTNers, in all in all the 21 Opcos within MTN Group also seized the opportunity to host a Global Y’ello Career Day.

Speaking at the closing ceremony in Accra, the Acting Corporate Services Executive of MTN, Mr. Samuel Koranteng, explained that the Y’ello Career was part of the 21 Days of Y’ello Care programme which kicked off on 1st June 2018 across MTN’s footprint.

This he said, the Y’ello Career day forms part of their efforts to support the empowerment of young people in the markets in which they operate.

“As an organization committed to digital innovation we are aware of the ways in which technological advancements have influenced traditional notions of the workplace and created new opportunities in the digital economy,” he stated.

Y’ello Career attracted students from Osu Salem, Accra High, Ashiaman, and Kinbu Senior High School as well as selected students from MTN Internship pool.

According to Mr. Koranteng, they want to create a platform for young people and also empower them with tools and ideas that will prepare them for the future.

“Today offers a unique opportunity for the participants from four Senior High to make decisions on their career path. This year’s Y’ello Care program under the theme “Creating a Brighter Future” will help guide people to choose careers that will be relevant and impactful to society.

We believe with that through this event, we can equip our participants with adequate information on the changing dynamics of today’s job market. Students will be empowered enough to choose careers that are relevant,” he explained.

According to him, in view of the objectives MTN Y’ello Career Day they invited their Technology partners from Ericsson and Huawei Ghana to help facilitate the programme.

Adding that, this year’s 21 Days of Y’ello Care also focused on empowering the youth to help create awareness on good sanitation.

We also partnered with Zoomlion to embark on clean up exercise across the country and conscientize Ghanaians on the need and benefits of a clean environment.

MTN volunteers under the Y’ello Goes Green “project, harvested over 100,000 waste plastics bottles which had been washed ashore at the James Town Beach. These harvested bottles were recycled into building and pavement blocks with support Nelplast Ghana Limited.

During the 21 Days of Y’ello Care activities, 100 young people selected from deprived communities were trained in soap /bleach making, bead making, batik production and leather works.

In an activity dubbed: Zongo Coders, another set of 100 youth selected from Nima, Maamobi and Accra New Town were trained in general ICT and coding which was in partnership with initiative for Youth Development (IYD). MTN also donated and installed 15 computers for the Accra Technical Training Centre.

By: Isaac Kofi Dzokpo/

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