A spontaneous freestyle by Ghanaian rapper Bepor Keddi has ignited excitement across the country’s music landscape, drawing a high-profile endorsement from Sarkodie, one of Africa’s most celebrated hip-hop figures.
The clip, recorded without production polish and shared widely on social media, showcases Keddi delivering rapid-fire verses in Ga, a local language, with technical precision and cultural resonance.
The video, originally posted on X (formerly Twitter), quickly captured Sarkodie’s attention. The award-winning artist publicly praised Keddi’s talent, writing, “You extremely dope!! Looking forward to you writing a full Ga verse for me… and this is a promise, I want to personally A&R one record for you.” The post has since amassed thousands of engagements, amplifying visibility for the relatively unknown artist.
Keddi, visibly moved by the recognition, responded with gratitude: “Dear Highest King @sarkodie, I’m really grateful for posting me. This means the world to me. I’m even shaking as I type.” The exchange underscores a pivotal moment for the emerging artist, whose raw ability cut through the crowded digital space to reach one of the genre’s most influential voices.
Sarkodie’s offer to serve as an A&R (artists and repertoire) collaborator for Keddi signals more than mentorship; it reflects a strategic investment in preserving Ghana’s linguistic and musical heritage. By spotlighting Ga, a language predominantly spoken in the Greater Accra region, the interaction highlights broader efforts to elevate local dialects within mainstream African hip-hop.
This endorsement aligns with Sarkodie’s legacy of fostering new talent, having previously collaborated with rising stars like Black Sherif and M3dal. Industry observers note such co-signs often catalyze careers in markets where access to resources remains limited. Keddi’s sudden rise, devoid of industry connections, also reignites conversations about meritocracy in an era dominated by curated online personas.
The viral moment arrives as Ghana’s music scene sees renewed interest in vernacular rap, with artists blending traditional storytelling with contemporary beats. Sarkodie’s intervention not only amplifies Keddi’s voice but reinforces the cultural value of homegrown narratives. As audiences await their promised collaboration, the episode stands as a testament to the enduring power of authenticity in an increasingly algorithm-driven creative economy.