In an entertainment industry based on presentation, perception often times becomes reality and Schoolboy Q seems to fully understand this ideal. In a recent interview with MTV News, Schoolboy Q shared Ab-Soul?s distaste for XXL?s Black Hippy cover and addressed the popularity hierarchy in the group.
After calling the cover title ?so disrespectful?, Q reasoned that the shoot was proposed to them differently than what the title implied:
We didn?t go into that shoot saying, ?This is Kendrick with Black Hippy photo shoot for the cover.? We went in there and said, ?This is a Black Hippy shoot,? so we expect a Black Hippy shoot.
While insulted by the title, Schoolboy Q does understand the reality of having a labelmate that has already begun his commercial ascension:
At the end of the day and I always say this, too, Kendrick, he?s way ahead of us. He?s a platinum artist. I haven?t dropped my album yet. [Jay] Rock?s working on his major-label album. Ab-Soul?s working on his major-label album. We still haven?t dropped our major-label albums, so honestly, at the same time, at the end of the day, I mean he is fucking Kendrick Lamar.