TopStar Communications Company Limited, a pay-tv service which is a joint venture between China’s StarTimes and Zambia’s state broadcaster, said Tuesday that it was committed to promoting local content on its platform.
TopStar Public Relations Manager Joy Chula said as the country’s carrier of television signals, the company was delighted to partner with television stations aimed at promoting local content.
In remarks delivered during the announcement of a partnership with Prime Television, a local television station, for broadcasting “Divorce Club Reality Show,” the official said the firm was delighted to fulfill its mandate of providing quality local content to its subscribers.
“The project would not have come at a better time when subscribers are seeking content that relates to their everyday life,” she said.
According to her, the broadcasting industry in Zambia was growing and partnerships were vital in order to provide viewers with various local content.
Chief Executive Officer of Kazadi Films David Kazadi said his company was delighted to partner with TopStar in promoting content that tells African stories, adding the partnership with TopStar was welcome as the pay-tv service was easily accessible in many parts of the country.
Prime Television Director of Programs Oswald Yambani said the project was a milestone in the company’s strive to promote local content. Enditem