The first Moscow Fashion Week, scheduled for June 20 through 26, will become a landmark event for the Russian capital.
Attracting and consolidating the fashion industry professionals from all over the country, it is a social project that aims to support local Russian brands, seriously affected by the COVID-19 pandemic. Talented designers will have a chance to take part in Moscow Fashion Week free of charge.
900 Russian designers from 79 cities applied to take part in the Moscow Fashion Week. The event program includes 125 fashion shows by designers from Moscow, Saint Petersburg, Ivanovo, Kemerovo, Kirov, Krasnoyarsk, Murmansk, Nalchik, Samara, and Tver. The event will feature both established designers and brands, including AKHMADULLINA, Julia Dalakian, VICTORIA ANDREYANOVA, IANIS CHAMALIDY, and MASTERPEACE, and debut shows, for instance, by STUDIO 29 and Dima Magny. Brands that deal with sustainability issues will also join the Fashion Week, ABZAEVA, BEENA, JENESAQ, Gerda Irene, and others among them.