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WCF partnership meeting announce leadership team

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World Cocoa Foundation Wcf
World Cocoa Foundation (WCF)

The World Cocoa Foundation (WCF) Partnership Meeting has announced the  completion of its new senior leadership team and the commencement of an ambitious global  expansion strategy. The WCF, the leading international organisation dedicated to fostering  sustainable cocoa farming, has selected a dynamic and experienced team to drive its vision  forward. 

The newly formed WCF Senior Leadership Team includes: 

WCF’s Vice President of Operations, Dougal Freeman, who is leading the organisation’s  finance, strategy and operations with an integral role in the broader growth and performance  delivery of WCF. 

Vice President, Programmes, Peter Koegler. Playing a major role in the organisation as the  spearhead for the work WCF does to facilitate transformative change in the cocoa sector, Koegler designs and leads the strategies for both WCF’s programmes and critical impact  initiatives, reporting directly to the WCF President. 

Mariette Verbruggen is Vice President of Corporate Affairs. She is overseeing WCF’s global  communications and corporate affairs strategy and stakeholder engagement; articulating a  vision for sustainability in the cocoa sector and driving the strategy priorities of the WCF. 

The recent addition of Finance Director, Bert Kramer who leads a team of four across WCF  offices worldwide, further strengthens the organisation’s financial stewardship. 

Mawuli Coffie is the newly appointed country Director for the WCF Ghana Office. He will  spearhead and oversee all programmatic and operational activities in Ghana, playing a crucial  role in advancing WCF’s mission to promote cocoa sustainability. 

A significant milestone in the new strategy adopted in October 2022 was the decision to extend  WCF’s presence beyond Washington and to establish a global network of WCF hubs  strategically positioned in crucial cocoa sector locations. All three new senior leaders will be  based in Europe. Chris Vincent, President of WCF, stated, “As we navigate the path toward a  sustainable cocoa future, the strategic decision has been to extend the World Cocoa  Foundation’s presence beyond Washington.” He continued, “Through recruiting the senior  leadership team in Europe, we are closer to the sustainability teams of our large members and 

the major cocoa markets, aiming to forge stronger partnerships and interventions, catalysing  impactful initiatives that support sustainable cocoa farming practices worldwide.” 

The World Cocoa Foundation is enthusiastic about this new chapter and looks forward to driving  its strategy forward as a convening body, bringing together all stakeholders worldwide to drive  impact initiatives critical to the sustainability of the entire cocoa supply chain with diverse  organisations that seek to find solutions and who wish to work in genuine partnerships to deliver  impact. 

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