Fidelity Bank has won three awards at the 13th edition of the National Banking Awards held at the Labadi Beach Hotel over the weekend.
The bank won the ultimate Household Finance of the Year award and became the first runner up, (Smart Account) and second runner up (Smart Agent) respectively in Product Innovation.
The Household Finance of the Year award goes to the bank that scores the highest weighted aggregated scores for all the categories assessed by households.
Jim Baiden, Deputy Managing Director of Fidelity Bank said, ?Winning the awards goes to acknowledge Fidelity Bank?s quest to exceed our customer expectations and it also recognizes our core characteristics of leadership in innovation in the banking sector.?
He said the product innovation category for which the bank?s Smart Account and Smart Agent have won first and second runners up respectively also affirmed Fidelity Bank?s leadership in innovation and value delivery.
Mr Baiden added that the agency banking product, which ties in with the bank?s Fidelity Smart Account, enables individuals to open accounts almost instantly with valid ID cards and a minimum of GH?10, half of which is the opening balance.
He said Fidelity is the only bank in the country with agency banking license, which allows the bank to partner consumer outlets such as pharmacies, grocery shops and supermarkets to offer basic financial services to the public on behalf of the bank.
Mr Baiden said ?the account holder is immediately given an Automated Teller Machine (ATM) card and a Personal Identification Number (PIN).?
It was organized by Corporate Initiative Ghana in partnership with Graphic Business under the theme, ?Identifying and Rewarding Excellence in the Banking Services Proposition.?
The awards were based on public financial statements published by the banks and a survey of the views of customers who patronize the services of the banks.
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Caption: A representative from Fidelity (2right) receiving the award
