Mindshare, which is part of WPP, is a global media agency network helping clients to make collaborative and adaptive decisions across their paid, owned, and earned marketing in real-time. The Mindshare team is excited to announce this year?s exciting summit under the theme of ?Planning for Agility.?
Scheduled for this November 5th at the Meydan Hotel Gallery in Dubai, UAE this hotly-anticipated event offers a fascinating lineup of industry experts from across the globe and spanning the fields of marketing, sports, technology, and behavioral science. Moderated by ?The Digital Diet? author, Google?s own Daniel Sieberg, these celebrity experts are bringing their expertise to the one-day event?s with subjects like ?Planning Ahead to Score Future Goals? by soccer legend Ruud Gullit and ?Surviving and Thriving in the Agile Age? by world-famous technologist Joshua Klein. Behavioral scientist Olivier Oullier?s panel examines mental agility, while marketing experts Tim Elton and Liam MacManus examine the key to creating agile strategies in real-time.
?Planning for agility is all about mastering the three-dimensional landscape of paid, owned, and earned channels working in harmony,? says Mindshare MENA CEO Samir Ayoub. ?This event comes as part of our commitment to our stakeholders, we strongly believe it?s beneficial for any professional that aims for more authentic and powerful engagement with customers. As always, Mindshare is keeping your business on the cutting edge with high-impact entertainment and the world?s best panelists.?
Mindshare is the MENA region?s premier global communications group, located in 10 countries across the GCC, Levant, and North Africa. As the first independent agency launched in the region, Mindshare MENA has been a pioneer in the field of creative communications since 1999. Each Mindshare office is dedicated to forging a competitive marketing advantage for businesses and their brands based on the values of speed, teamwork, and provocation. Mindshare is a part of GroupM, which oversees the media investment management sector for WPP, the world?s leading communications services group.
Source: [ME NewsWire]