The service offered by Erfolgswelle ? at an eye watering cost of ?21,000 ? will put Kim and Kanye?s ?North?, Beyonce?s ?Blue Ivy? and Gwyneth Paltrow?s ?Apple? to shame.

The Swedish company claims to be able to create a totally unique and ?unheard of? name for parents? little bundles of joy.
The process of creating a name individually tailored to a family apparently takes 100 hours and involves a vast team of professionals from numerous specialties.
The actual names are created by a team of 13 copywriters with guidance from children?s name specialists.
Their creations are then checked by four historians to ensure that they have no negative connotations in the past and have not been held by people in previous generations.
Two trademark attorneys also canvas the world?s registered company and product names to be certain that nothing else holds the ?21,000 name.
Erfolgswelle only began this new venture in January 2015 and have already had several requests.
Due to the involved nature of creating a name, they were unable to give any examples.
Source: Agencies


