Mrs Gozy Ijogun, the Managing Director for Technology Distribution (TD) Mobile, the foremost ICT distributors in the West African sub-region, has called on the youth to consider social media as a tool to develop themselves.
She said although social media had its negative impact; there is a need for the youth to focus on the positives of social media, as it will improve learning and help them to acquire knowledge.
Mrs Ijogun made this call in an interview with the Ghana News Agency (GNA) in Accra, on the sidelines of the official launch of TD Mobile and exclusive distributorship of NOKIA mobile phones in Ghana.
She said in today’s era there were new and emerging technologies that are causing radical changes to the way we consume and share information.
The Managing Director said the average Ghanaian is aspirational and technologically-aware, whereas, the literacy level in Ghana was one of the highest on the continent at a commendable 76.6 per cent.
Mrs Ijogun said despite the huge potential in the country, smartphone penetration currently hovers around 21 per cent according to recent research statistics at their disposal; describing the situation as an anomaly.
She said considering the statistics, Ghana had to be in the lead in the area of technology diffusion in Africa, adding that “this is the identified gap that TD Mobile has come to fill”.
Mrs Ijogun told GNA that TD Mobile launches officially in Ghana with an objective of deepening the rate of technology diffusion and the pace of mobile devices penetration in the country.
She said TD had been in Ghana for 10 years, however, TD mobile was basically about mobile phones; as it currently distributes for Infinix and Motorola, with Nokia now being the third brand.
She described Ghana as one of the most prominent markets in the West African sub-region with a predominantly youthful population, stable political system and an admirably aspirational mindset among its people.
“We are optimistic that, with the launch of TD Mobile and the unveiling of new lines of products and partnerships here, the rate of technology diffusion and smartphone penetration will reach exceptional levels”, she said.
The Managing Director said her outfit aims at encouraging people to use smart phones; as such the only way to achieve is by partnering Original Equipment Manufacturers (OEM’s) to bring in affordable devices so lots of people can have an experience of a smart phone.